Hotel La Perouse is an independent tourist accommodation located in the
city centre of Nantes, western France, and stands out for its commitment to the e n v i r o n m e n t a n d s u s t a i n a b l e development. It was one of the first hotels in the region to be awarded the EU Ecolabel in 2007 and its licence was recently renewed. After four years of working with the EU Ecolabel, the hotel Director, Gilles Cibert, can clearly see the improvements it has brought to his business and shares his experience: “When we decided to implement an ambitious environmental policy in 2007, we were mainly thinking about water consumption and energy savings.” To get the EU Ecolabel, however, the hotel had
to fulfill 37 mandatory criteria and 47 optional criteria covering various domains, in order to obtain the minimum number of points. For instance, one of the most demanding measures for the hotel was simply to stop the use of all individually-packaged products that are so common in tourist accommodations: soaps, shampoos, shower gels, and so on. It seemed obvious to the hotel team that the EU Ecolabel was right in that the hotel should stop using disposable bathroom products. After a customer’s stay, an average of 21 grammes remain on a 25 gramme bar of soap. Over the course of one year, this creates almost one ton of waste! However, the hotel team did not
know if customers were ready for a change like this. The hotel decided to conduct an online survey, which concluded that 75% of customers would be willing to be provided liquid soap dispensers as opposed to individually-sized portions.
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